Friday, May 29, 2009,3:07 PM
About a year ago, I was involved in a project that aimed to build a social networking site which allowed gifting. When I say gifting, it involved gift cards, money, e-cards, among many others. As I was too busy here in my other project in Phoenix, I was not fully involved with the project and the last thing I know was that the account was pulled off from our company. Ok... let's not focus on the reason why the project failed or was not delivered. I am sharing this to you because I think that building a social networking site entails a lot of planning, not just technically but also the business side of it. Besides the fact that you need to have a highly technical work staff to build the application, you would also need to keep a highly skilled staff to maintain your site if in case anything goes kaput. Some businessmen just think of how to build and start the business but real and seasoned businessmen know that maintenance and support is what keeps the business going.

Wild Apricot's smart software does wonders in association management. They've developed a system that allows you to manage memberships to your website, edit webpages, website hosting, manage events calendar and registration, manage fundraiser and payments, an email tool and discussion forums. Their system allows you to manage a professional-looking website without having the need to hire somebody to build and maintain it for you. Their easy to use tool allows you to customize your website without having to learn a lot of difficult technical stuff. Membership management is also a task that is too tedious to both build and maintain. Having Wild Apricot's smart software gives you the freedom to manage membership easily. Their software allows you to always have up-to-date and clean membership database. I guess the best way to market something is being able to Engage Members through forums which allows them to communicate and exchange information with one another. Wild Apricot has a built in discussion forums where members can easily communicate with one another. Subscription plans are available from their website so do check them out and get flat, all-inclusive and affordable fees. You can also open a 30-day trial account to see if the software fits your needs. By the way, they are microsoft gold certified partner so you are sure that they know what this business is all about.

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posted by Blue Ginger
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